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东北石油大学经济管理学院市场营销学课件Chapter 6 Product and Brand Decisions
东北石油大学经济管理学院 市场营销学 课件 Chapter 6 Product and Brand Decisions
2018/10/24
东北石油大学经济管理学院市场营销学课件Chapter 6 Product and Brand Decisions。
山东财经大学国际市场营销课件 Chapter 9 International Product Strategy
山东财经大学 国际市场营销 课件 Chapter 9 International Product Strategy
2016/12/9
山东财经大学国际市场营销课件 Chapter 9 International Product Strategy。
内蒙古科技大学经济与管理学院市场营销学英文课件Chapter6 Product,Services and Branding Strategies
内蒙古科技大学经济与管理学院 市场营销学 英文 课件 Chapter6 Product,Services and Branding Strategies
2015/8/12
内蒙古科技大学经济与管理学院市场营销学英文课件Chapter6 Product,Services and Branding Strategies。
武汉理工大学汽车营销与策划英文课件chapter10 Product mix。
Why let your sales force influence product prices（图）
sales force influence product prices enterprise
2014/8/19
From the outside, you might not notice the ongoing tension within many large businesses: the battle between salespeople, on the one hand, and marketers and product managers, on the other. Because the ...
Previous studies have shown that the positive framing of a meat product attribute (i.e., 75% fat-free) results in more positive evaluation of the product than its presumed equivalent negative framing ...
INTERNATIONAL PRODUCT DIFFERENTIATION THROUGH A COUNTRY BRAND: AN ECONOMIC ANALYSIS OF NATIONAL BRANDING AS A MARKETING STRATEGY FOR AGRICULTURAL PRODUCTS
INTERNATIONAL PRODUCT DIFFERENTIATION COUNTRY BRAND ECONOMIC ANALYSIS NATIONAL BRANDING AS A MARKETING STRATEGY AGRICULTURAL PRODUCTS
2014/4/11
Trade policy initiatives of developed country governments are in flux as a result of the increasing restrictions imposed by international trade agreements. As theproportion of agri-food trade comprise...
A Knowledge Based View on Product Development: Managerial Concerns at the Marketing-Operations Interfaces
Managerial concerns Operations Interfaces
2018/3/9
New Product Development (NPD) is an interdisciplinary activity requiring contributions
from nearly all the functions of a firm, whether it is an upgrade of an existing product or
a new concept eithe...